FirstFewCustomers.com is a knowledge platform that attempts to demystify the startup selling process and to pave the shortest path to sales closures by featuring interviews of successful founders from multiple industries. The founders, in each article, will discuss the sales secrets of their early days on how they acquired their first few customers inspite of many odds they faced. The sales knowledge platform has more than 150 interviews so far.
Educate your customers – Don’t sell to them

  About Vakil Search Hrishikesh Datar, founded Vakil search in Jan 2011. He did his Bachelors in Law at the National law school – Bangalore.  …

Building a sales team based on the business model

About Arul Murugan Arul Murugan studied in Tamilnadu agriculture university, Coimbatore and an MBA in Agri-business at Anna university. He worked in an export- oriented …

Assess your customers pain points to make a product for the global audience.

About KK Karthik Karunakaran (KK) became a first-generation entrepreneur in 1996. KK started with a college friend as a franchisee for a computer education for …

Doxtro.com founding team was Sai Chaitanya, Ramamoorthy and Vijayalakshmi Genesis of Doxtro.com The team had, at multiple times, felt that adequate information about healthcare was …

About eGrabber Chandra , Founder of eGrabber did his Bachelors and Masters in the US. He worked in various positions at IBM , Racal Vadic …

Invest in Sales and Marketing people early enough About Caresian Sandeep Mittal – Managing Director at Cartesian Consulting says that he stumbled into entrepreneurship without …

Add one unique feature in a commodity product to differentiate About Ajeet Khurana Ajeet Khurana wears many hats: author, angel investor, mentor, TEDx speaker, steering …

Balu and Kiran Co-Founded Ramyam Intelligence Lab (www.ramyamlab.com) Balu was with DRDO for more than 10 years until 1997. He managed couple of startups before …

About Vaithee and Fabmall Co Founding team K Vaitheeswaran (Vaithee) co-founded India’s first e-commerce company Fabmart.com (later re-branded Indiaplaza) along with 5 other Co Founders and helped …

Diadem Early days Hriday Biyani, CEO and Co-Founder of Diadem Technologies Pvt. Ltd. started as an individual in 1998 doing small website projects and custom …

About Latitude Poornima Shetty Founder & CEO of Latitude Edutech comes from an Economics and Management graduate. She has been in the B2B services background …

Genesis of Insync Atul Gupta – Founder and CEO of Insync Tech-Fin Solutions started in Kolkata as a single Founder. Atul’s first employee was someone …

Utilize your extended network to win your First Customer

How Fintellix Started Anup Pai and Vivek Subramanyam come in with couple of decades of experience. Both of them did their engineering in Mechanical in …

How Omega Healthcare began Gopinath Natarajan (Gopi), co-Founder Omega Healthcare, has over 30 years of technical and management background. Gopi did his schooling and college …

Convince the First Customer on your capability to deliver

Genesis of IDS Infotech Partap K Aggarwal Founded IDS Infotech in 1989. He was working for some time in the US and decided to come …

How to sell a new concept in the market – Sports Education

Beginning of EduSports Saumil Majmudar Co-founded EduSports along with Meer Waqiruddin, Parminder Gill and Jyoti Majmudar.  Saumil did his Engineering from IIT Bombay and went on to …

Focus on building an experience relatable to your brand – Use technology to achieve that goal

  Shayak Sen co-founded Eat.Shop.Love along with his better half Oindrila Dasgupta with an aim to bring an exclusive but affordable women lifestyle brand to the Indian …

Unconventional Marketing to suit your buyer persona

Beginning of Yatra Dhruv Shringi Co-Founded Yatra.com in Jan 2006. Dhruv used to work for Ebooker Plc in London as its Director which was acquired …

Demonstrating excellence at the proposal stage to win the first customer

How G-Cube Started Manish Gupta Co-Founded G-Cube along with Kapil Gupta and Sayan Guha in their final year at Kurukshetra Engineering College. The startup was …

Frugal Marketing to run successful consumer business First Few Franchisees

From Corporate Finance to Selling Vada Pav’s Venkatesh Iyer and Shivdas Menon, pals for a long time, co-founded Goli Vada Pav in 2004. Both of …

FirstFewCustomers.com is a knowledge platform that attempts to demystify the startup selling process and to pave the shortest path to sales closures by featuring interviews of successful founders from multiple industries. The founders, in each article, will discuss the sales secrets of their early days on how they acquired their first few customers inspite of many odds they faced. The sales knowledge platform has more than 150 interviews so far.
Educate your customers – Don’t sell to them

  About Vakil Search Hrishikesh Datar, founded Vakil search in Jan 2011. He did his Bachelors in Law at the National law school – Bangalore.  …

Building a sales team based on the business model

About Arul Murugan Arul Murugan studied in Tamilnadu agriculture university, Coimbatore and an MBA in Agri-business at Anna university. He worked in an export- oriented …

Assess your customers pain points to make a product for the global audience.

About KK Karthik Karunakaran (KK) became a first-generation entrepreneur in 1996. KK started with a college friend as a franchisee for a computer education for …

Doxtro.com founding team was Sai Chaitanya, Ramamoorthy and Vijayalakshmi Genesis of Doxtro.com The team had, at multiple times, felt that adequate information about healthcare was …

About eGrabber Chandra , Founder of eGrabber did his Bachelors and Masters in the US. He worked in various positions at IBM , Racal Vadic …

Invest in Sales and Marketing people early enough About Caresian Sandeep Mittal – Managing Director at Cartesian Consulting says that he stumbled into entrepreneurship without …

Add one unique feature in a commodity product to differentiate About Ajeet Khurana Ajeet Khurana wears many hats: author, angel investor, mentor, TEDx speaker, steering …

Balu and Kiran Co-Founded Ramyam Intelligence Lab (www.ramyamlab.com) Balu was with DRDO for more than 10 years until 1997. He managed couple of startups before …

About Vaithee and Fabmall Co Founding team K Vaitheeswaran (Vaithee) co-founded India’s first e-commerce company Fabmart.com (later re-branded Indiaplaza) along with 5 other Co Founders and helped …

Diadem Early days Hriday Biyani, CEO and Co-Founder of Diadem Technologies Pvt. Ltd. started as an individual in 1998 doing small website projects and custom …

About Latitude Poornima Shetty Founder & CEO of Latitude Edutech comes from an Economics and Management graduate. She has been in the B2B services background …

Genesis of Insync Atul Gupta – Founder and CEO of Insync Tech-Fin Solutions started in Kolkata as a single Founder. Atul’s first employee was someone …

Utilize your extended network to win your First Customer

How Fintellix Started Anup Pai and Vivek Subramanyam come in with couple of decades of experience. Both of them did their engineering in Mechanical in …

How Omega Healthcare began Gopinath Natarajan (Gopi), co-Founder Omega Healthcare, has over 30 years of technical and management background. Gopi did his schooling and college …

Convince the First Customer on your capability to deliver

Genesis of IDS Infotech Partap K Aggarwal Founded IDS Infotech in 1989. He was working for some time in the US and decided to come …

How to sell a new concept in the market – Sports Education

Beginning of EduSports Saumil Majmudar Co-founded EduSports along with Meer Waqiruddin, Parminder Gill and Jyoti Majmudar.  Saumil did his Engineering from IIT Bombay and went on to …

Focus on building an experience relatable to your brand – Use technology to achieve that goal

  Shayak Sen co-founded Eat.Shop.Love along with his better half Oindrila Dasgupta with an aim to bring an exclusive but affordable women lifestyle brand to the Indian …

Unconventional Marketing to suit your buyer persona

Beginning of Yatra Dhruv Shringi Co-Founded Yatra.com in Jan 2006. Dhruv used to work for Ebooker Plc in London as its Director which was acquired …

Demonstrating excellence at the proposal stage to win the first customer

How G-Cube Started Manish Gupta Co-Founded G-Cube along with Kapil Gupta and Sayan Guha in their final year at Kurukshetra Engineering College. The startup was …

Frugal Marketing to run successful consumer business First Few Franchisees

From Corporate Finance to Selling Vada Pav’s Venkatesh Iyer and Shivdas Menon, pals for a long time, co-founded Goli Vada Pav in 2004. Both of …