Inside Sales

Innovate on your product by validating with customers

Tushar Bhatia (Founder of empxtrack) has been an entrepreneur since his 3rd year at IIT Delhi. He had a services opportunity from a Japanese customer when he went in for a national competition. This was a high tech services assignment which he got lots of extra money while in college. Due to strong suggestions from …

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Vertical focus gets faster sales success for B2B SaaS startups

Vertical-focus-gets-faster-sales-success-for-B2B-SaaS-startups

Nilesh Patel, Co-Founder and CEO of LeadSquared, started marketing automation software company with his co-founder colleagues Sudhakar Gorti and Prashant Singh. Before LeadSquared all three built a successful software product engineering business called Proteans, which was bought over by Symphony Teleca. Nilesh believes that marketing technology is going to be a very big market. In …

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Winning deals – Think of Product, Audience and Competition

Winning deals – Think of Product, Audience and Competition

Priyanka Rungta along with Abhishake Rungta started NavSoft as a software services entity. They grew the company consistently and got 100s of customers over a decade and gained enormous experience in the industry. Priyanka realized that software services was not a viable industry in the long haul as there were giants in the industry and she will begin making …

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Working with prospects to co create the product

Krishi Star(Founded by Bryan Lee & Arnav Saxena) is an early stage social enterprise that enables small farmers increase their incomes. The company manufactures value added food products especially the Import substitutes from raw materials sourced directly from small farmers. These products are manufactured at a factory which is owned by Farmer producer organizations. So, …

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Founders should go out and sell

Suresh Sambandam is the Founder and CEO of OrangeScape, a rare breed of company in India that specializes in building technology platform software. OrangeScape offers two platforms – Visual PaaS – a cloud application development platform and KiSSFLOW a workflow-as-a-Service platform. OrangeScape has marque enterprise customers include the likes of Unilever, Citibank, Pfizer, AstraZeneca and …

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Identify a Niche to differentiate and sell

Sheen is heading Sesame Technologies (www.sesametechnologies.net), one of the leading Big Data Analytics Company from Kerala. He was part of the parent company Sesame Software Solutions (www.sesameindia.com) that develops core banking product for the co-operative banks The management  decided to spin out a services division to capture a larger market and Sheen as asked to spear head the …

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