SaaS Products

Educating customers about their problems to get the first few sales

Angel Funded Companies, Emerging Stage, Inside Sales, Pivots, SaaS Products / By ToshendraSharma

Toshendra Sharma founded Wegilant in IIT Bombay in 2011 where he was doing Masters in Comp science. He was initially providing training services to the engineering students in the IT security space. He was able to sell and generate revenue of around 83 lakhs INR in the first year. In the last one year, he …

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Founders should go out and sell

Emerging Stage, Inside Sales, Networking, SaaS Products, VC Funded Companies / By Suresh Sambandam

Suresh Sambandam is the Founder and CEO of OrangeScape, a rare breed of company in India that specializes in building technology platform software. OrangeScape offers two platforms – Visual PaaS – a cloud application development platform and KiSSFLOW a workflow-as-a-Service platform. OrangeScape has marque enterprise customers include the likes of Unilever, Citibank, Pfizer, AstraZeneca and …

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The founders, in each article, will discuss the sales secrets of their early days on how they acquired their first few customers inspite of many odds they faced.

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