Software Services

Innovate to differentiate and win early customers

Bootstrapped Companies, Idea Stage Sales, Software Services / By Venkatesh Thyagarajan

Shibu and I founded Cabot Technologies (www.cabotsolutions.com), in 2006 as a technology firm dealing with Java and Open Source Web technologies. The first source of leadgen and customer acquisition were through the online market places and through good customer interactions and sound technical advise, were able to retain our clients for long term and also …

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First Few Customers at Compassites

Bootstrapped Companies, Emerging Stage, Software Services / By Rajesh Kannan

Founded in 2007, Compassites stands strong with a big clientele roster. It has built amazing software products for global companies and entrepreneurs. Whether it is a small, medium or large enterprise, Compassites has always delivered innovative best-in-class business solutions, employing the appropriate technologies and ensuring customer satisfaction.Compassites very efficiently handled the challenge of customer acquisition …

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The founders, in each article, will discuss the sales secrets of their early days on how they acquired their first few customers inspite of many odds they faced.

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